Brand Asset Pack
Colours, logos, and usage guidelines for local solidarity communications - customise everything in your Brand Kit so it fits your union.
Primary logo
Colour swatches
Primary
#C2410C
Accent
#9A3412
Graphics accent
#FFFFFF
Black
#1A1A1A
Usage guidelines
- Always maintain clear space around the logo equal to the height of the wordmark
- Do not stretch, rotate, or recolour the official logo
- Lead with your primary brand colour on light backgrounds
- Use the graphics accent for text and highlights on brand-coloured or dark backgrounds
- Use a light or white logo treatment on dark backgrounds
- Local numbers and sub-text may be added below the logo using approved fonts
- For questions about brand usage, contact your local or division communications chair
- Reference source (current defaults): OPSEU/SEFPO graphics, logos & letterhead
Sources & references
External resources cited in this guide. Always defer to your local executive and union servicing rep for official direction.
- OPSEU/SEFPO graphics, logos & letterhead
Official OPSEU blue (#003DA5, Pantone 285) and logo usage rules. White is the graphics accent on blue/dark backgrounds.

